Date: 20091123
Docket: T-1570-07
Docket: T-1571-07
Citation: 2009 FC 1200
Ottawa, Ontario, November 23, 2009
PRESENT: The Honourable Madam Justice Snider
BETWEEN:
SIMPSON
STRONG-TIE COMPANY, INC.
Applicant
and
PEAK
INNOVATIONS INC.
Respondent
REASONS FOR JUDGMENT AND JUDGMENT
I. Introduction
[1]
Peak
Innovations Inc. (Peak) is a company that manufactures and sells various wood
to wood, concrete and masonry connectors, some of which are used in deck
building. In 2003 and 2004, Peak filed 31 applications to register trade-marks
for various of their products. Simpson Strong-Tie Company, Inc. (Strong-Tie), a
company who makes products with similar uses, filed statements of opposition in
respect of each. The oppositions were heard and dealt with by the Trade‑Marks
Opposition Board (the Opposition Board or Board) and, in all cases, rejected.
Of particular relevance to this Court file, in a decision dated June 21, 2007,
the Opposition Board rejected Strong‑Tie’s opposition to two
applications.
[2]
The two
Peak applications at issue are: 1,187,491 (the '491 application), filed August
25, 2003, and 1,205,529 (the '529 application), filed February 6, 2004. The marks relate
to "fastener brackets for attaching deck boards" based on use in Canada since June 1, 2003 for the
colour green (the
'491
application), and greyish-green (PANTONE 5635C) (the '529 application).
[3]
The '491 mark was advertised as
follows (drawing omitted):
The mark consists of the colour green as
applied to the whole of the visible surface of the particular object shown in
the drawing. The drawing is lined for the colour green.
[4]
The '529 mark was advertised as
follows (drawing omitted):
The mark consists of the colour greyish
green (PANTONE* 5635C) as applied to the whole of the visible surface of the
particular object shown in the drawing. The drawing is lined for the colour greyish
green. *Pantone is a registered trade-mark.
II. The Opposition Board
Decision
[5]
At the
Opposition Board, Strong-Tie opposed the '491 and '539 marks on 8 grounds. A
summary of the grounds and the Opposition Board’s response to each is set out
as follows (the two marks are referred to in the singular form):
1.
The
applied for trade-mark is not registerable pursuant to s. 12(1)(d) of the Trade‑marks
Act, R.S.C. 1985, c. T-13 (the Act) because it is confusing with
three registered trade-marks. The Opposition Board rejected this ground on the
basis that two of the registrations had already been expunged and the third
registration was found not to be confusing with the applied-for marks.
2.
Peak is
not the person entitled to registration pursuant to Sections 16(1)(a) and
16(1)(b) of the Act because, as of Peak’s claimed date of first use, the
applied for trade-mark was confusing with an unspecified trade-mark previously
used in Canada by Strong-Tie and unidentified third parties and with another
trade-mark application which had previously been filed in Canada. The
Opposition Board rejected this ground on the basis that Strong-Tie failed to raise
a proper ground of opposition; the trade-mark application relied upon by
Strong-Tie was filed after the claimed first date of use for the Peak colour
marks.
3.
Peak’s
application does not conform to the requirements of s. 30(i) of the Act
because Peak was aware or ought to have been aware of Strong-Tie's use and the
use by others of a similar product. The Opposition Board found that this
ground failed to raise a proper ground of opposition.
4.
The
applied for trade-mark is not distinctive in view of the facts alleged in
support of the first two grounds. This was rejected because the Opposition
Board determined that Strong-Tie failed to adduce any evidence of use or
reputation for those alleged trade-marks.
5.
The
applied for mark is not the proper subject matter for a trade-mark within the
meaning of the Act, contrary to ss. 30(b), 2 and 4. The mark, as
described and shown in the application, is not capable of being a trade-mark as
defined in s. 2 of the Act, nor is it capable of being distinctive of
Peak. As well, the mark has not been used by Peak as a trade-mark within the
meaning of s. 4 of the Act. Further, the colour and shaping of the
offending mark is functional and utilitarian, thus, the granting of a
registration would unreasonably limit the development of the industry of the
applicant and opponent contrary to s. 13 of the Act. This was rejected
on the ground that Strong-Tie failed to adduce any evidence of the supposedly
functional or utilitarian nature of the Peak colour marks.
6.
The
applied for trade-mark is not registrable pursuant to ss. 10 and 12(1)(e) of
the Act because it is a mark which had, by ordinary and “bona fide”
commercial usage, become recognized in Canada as designating the kind and quality of
the applied for wares. The Opposition Board rejected this ground of opposition
on the basis that Strong-Tie again failed to adduce any evidence.
7.
The
applied for trade-mark is not registrable pursuant to s. 12(1)(b) of the Act
because, being purely or primarily functional, it is clearly descriptive of the
character or quality of the applied for wares. This was rejected for
essentially the same reasons as the fifth ground.
8.
Peak’s
application does not conform to the requirements of s. 30(b) of the Act
because Peak did not use the applied-for trade-mark in Canada since the date claimed. This ground was
rejected as the Opposition Board held that Strong-Tie had not satisfied its
evidential burden.
[6]
At the
oral hearing before the Board, Strong-Tie raised an additional ground. It
claimed that the object shown in the drawings for the applications did not
indicate the size or physical dimensions of the objects, contrary to s. 30(h)
of the Act. The Board held that it was precluded from considering this
ground because it was not raised in the statements of opposition.
III. Issues
[7]
Strong-Tie
questions most of the Board’s findings, adding what it describes as “new
evidence” on a number of the findings. As I understand this appeal, the issues
are as follows:
1.
Are the
alleged Peak colour marks at issue distinctive of Peak, and used by Peak since
the date of first use or before, so as to distinguish the mark to the public
from those of others?
2.
Are the
alleged Peak marks purely functional, utilitarian or clearly descriptive of a
quality or characteristic of a colour coating?
3.
In the
alternative to #2, are the Peak colour marks more properly the subject matter
of an application for a distinguishing guise?
4.
Has Peak
used the alleged colour marks as trade-marks since the date first alleged in
the applications?
5.
Are the
alleged colour marks sufficiently described in the application?
6.
What is
the effect of any third party licence?
IV. Evidence
[8]
As
discussed below, this Court may review new evidence in assessing the merits of
the appeal.
[9]
At the
hearing before the Opposition Board, Strong-Tie filed the affidavits of Ms.
Elentia Anastiacio, purporting to exhibit particulars of various trade-marks
found via searches in the CD Namesearch Canadian trademarks database and the
internet. No evidence was filed by Peak. On appeal to this Court both parties
filed evidence not before the Opposition Board.
[10]
Strong-Tie’s
evidence was as follows:
·
Ms. Marlye
Monsfiston: Ms. Monsfiston is a trade-mark agent at Sim & McBurney,
trade-mark agent for Strong-Tie. She filed the results of a search of alleged
archived versions of Peak’s website.
·
Ms. Lorraine Fleck: Ms. Fleck is also a
trade-mark agent at Sim & McBurney. She provided an affidavit that contains
photographs of various products of Peak and another company. Some of the actual
products were produced during the hearing.
·
Mr. Armen
Jeknovarian (2 affidavits filed): Mr. Jeknovarian is a plant manager at
Strong-Tie. In his affidavit, he set out information regarding Strong-Tie’s
various products and their sales and promotion. He was cross-examined on his
affidavits.
[11]
Peak’s
evidence was as follows:
·
Ms.
Kimberley La (3 affidavits filed): Ms. La is Associate Counsel, Intellectual
Property and Litigation, at Peak. In her first affidavit, she reported the
results of her internet search for deck fasteners. In her second affidavit, she
provided a sample of the Peak fastener (shown to the Court at the hearing) and
photographs related to the product, its use and store displays of the Peak
fastener. In her third affidavit, Ms. La provided evidence of the current Peak
website and of the current and archived websites of Strong-Tie. Ms. La was
cross-examined.
·
Mr. Thomas
Ciz: Mr. Ciz is General Counsel (Tax and Corporate Affairs) and Vice-President
Finance at Peak and has been at Peak since 2003. His affidavit dealt with sales
in Canada of Peak’s greenish-grey deck board fasteners since 2003. Mr. Ciz was
cross-examined.
V. Analysis
A. What is the applicable standard of review?
[12]
Under
subsection 56(1) of the Act, an appeal lies to the Federal Court of any
decision of the Registrar.
56. (1) An appeal lies to the Federal Court from
any decision of the Registrar under this Act within two months from the date
on which notice of the decision was dispatched by the Registrar or within
such further time as the Court may allow, either before or after the
expiration of the two months
|
56. (1) Appel de
toute décision rendue par le registraire, sous le régime de la présente loi,
peut être interjeté à la Cour fédérale dans les deux mois qui suivent la date
où le registraire a expédié l’avis de la décision ou dans tel délai
supplémentaire accordé par le tribunal, soit avant, soit après l’expiration
des deux mois.
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[13]
Where the
Court has the benefit of considering new evidence of significance, its
discretion is unfettered by the previous decision of the Registrar and the
Trial Judge should come to her own conclusion as to the correctness of the
Registrar’s decision (Shell Canada Limited v. P.T. Sari Incofood Corporation,
2008 FCA 279, 68 C.P.R. (4th) 390).
[14]
However,
where the evidence filed on appeal does not add anything of significance, the
applicable standard of review is reasonableness (Community Credit Union Ltd.
v. Registrar of Trade-marks, 2006 FC 1119, 53 C.P.R. (4th) 296). This standard
was recently reinforced by the Supreme Court of Canada in Mattel Inc. v.
3894207 Canada Inc., 2006 SCC 22, [2006] 1 S.C.R. 772 at paras 40-41. In Mattel,
Justice Binnie referred to, with approval, Justice Rothstein’s decision in Molson
Breweries v. John Labatt, [2000] 3 F.C. 145, 252 N.R. 91 (F.C.A.), which
focused on the impact of new evidence on appeal:
I think the approach in Benson &
Hedges v. St. Regis and in McDonald v. Silcorp are consistent with
the modern approach to standard of review. Even though there is an express
appeal provision in the Trade-marks Act to the Federal Court, expertise
on the part of the Registrar has been recognized as requiring some deference.
Having regard to the Registrar's expertise, in the absence of additional
evidence adduced in the Trial Division, I am of the opinion that decisions of
the Registrar, whether of fact, law or discretion, within his area of
expertise, are to be reviewed on a standard of reasonableness simpliciter.
However, where additional evidence is adduced in the Trial Division that would
have materially affected the Registrar's findings of fact or the exercise of
his discretion, the Trial Division judge must come to his or her own conclusion
as to the correctness of the Registrar's decision.
[15]
In this appeal,
both parties have provided affidavit evidence that consists of the products of
both companies, sales records, and advertising on the internet and in stores.
This was new evidence that deals specifically with the findings of the Board.
As taught by the jurisprudence, my task is to assess whether this new evidence
would have materially affected the Opposition Board’s findings of fact or the
exercise of its discretion. If it would, I will come to my own conclusion on
the applicable question.
B. Are the alleged
Peak colour marks at issue distinctive of Peak and used by Peak since the date
of first use or before so as to distinguish the mark to the public from those
of others, in that they are confusing with other registered trade-marks?
[16]
Strong-Tie’s
first, second and fourth grounds of opposition all related to the issues of distinctiveness
and confusion. Its first ground of opposition was that the applied-for marks
were confusing with three registered marks. In its second ground of opposition,
Strong-Tie alleged that the applied-for marks were contrary to s. 16(1)(a) and
(b) of the Act, in that they could be confused with similarly shaped and
coloured construction products which were promoted and sold in the same
channels of trade as those of Peak. Finally, Strong-Tie set out its fourth
ground of opposition as follows:
In view of the facts set out in 1 (a) and
(b) above, Applicant's Offending Mark is not distinctive of it, nor is it
capable of becoming distinctive of it.
[17]
A
trade-mark is defined in the Act as follows (s. 2):
"trade-mark"
means
(a) a mark that is used by a person for the
purpose of distinguishing or so as to distinguish wares or services
manufactured, sold, leased, hired or performed by him from those
manufactured, sold, leased, hired or performed by others,
(b) a certification mark,
(c) a distinguishing guise, or
(d) a proposed trade-mark;
|
« marque
de commerce » Selon le cas :
a)
marque
employée par une personne pour distinguer, ou de façon à distinguer, les
marchandises fabriquées, vendues, données à bail ou louées ou les services
loués ou exécutés, par elle, des marchandises fabriquées, vendues, données à
bail ou louées ou des services loués ou exécutés, par d’autres;
b)
marque
de certification;
c)
signe
distinctif;
d)
marque
de commerce projetée.
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[18]
Distinctive
is a defined term in s. 2 of the Act:
"distinctive",
in relation to a trade-mark, means a trade-mark that actually distinguishes
the wares or services in association with which it is used by its owner from
the wares or services of others or is adapted so to distinguish them;
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« distinctive »
Relativement à une marque de commerce, celle qui distingue véritablement les
marchandises ou services en liaison avec lesquels elle est employée par son
propriétaire, des marchandises ou services d’autres propriétaires, ou qui est
adaptée à les distinguer ainsi.
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[19]
Further,
pursuant to s. 12(d) of the Act, a trade-mark is not registrable if it
is “confusing with a registered trade-mark”. Obviously, if a mark is confusing
with another registered mark, it is not distinctive.
[20]
Finally,
s. 16(1) sets out that an applicant is entitled to register a trade-mark unless,
at the date on which he first used the mark, it was confusing:
16. (1) Any applicant who has filed an application in accordance with
section 30 for registration of a trade-mark that is registrable and that he
or his predecessor in title has used in Canada or made known in Canada in
association with wares or services is entitled, subject to section 38, to
secure its registration in respect of those wares or services, unless at the
date on which he or his predecessor in title first so used it or made it
known it was confusing with
(a) a
trade-mark that had been previously used in Canada or made known in Canada by any
other person;
(b) a
trade-mark in respect of which an application for registration had been
previously filed in Canada by any
other person; or
(c) a trade-name that had been
previously used in Canada by any
other person.
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16. (1) Tout requérant qui a produit une demande selon l’article 30 en vue
de l’enregistrement d’une marque de commerce qui est enregistrable et que le
requérant ou son prédécesseur en titre a employée ou fait connaître au Canada
en liaison avec des marchandises ou services, a droit, sous réserve de
l’article 38, d’en obtenir l’enregistrement à l’égard de ces marchandises ou
services, à moins que, à la date où le requérant ou son prédécesseur en titre
l’a en premier lieu ainsi employée ou révélée, elle n’ait créé de la
confusion :
a) soit avec une marque de commerce antérieurement employée ou révélée
au Canada par une autre personne;
b) soit avec une marque de commerce à l’égard de laquelle une demande
d’enregistrement avait été antérieurement produite au Canada par une autre personne;
c) soit
avec un nom commercial qui avait été antérieurement employé au Canada par une autre personne.
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[21]
The
relevant date for assessing distinctiveness and confusion is the date of the
filing of the opposition (Andres Wines Ltd. v. E. & J. Gallo Winery,
[1976] 2 F.C. 3 (F.C.A.) at para. 8). In this case, the relevant date is
October 26, 2004.
[22]
In
considering the opposition by Strong-Tie, the Opposition Board reviewed three
different registered trade-marks put forward by Strong-Tie. Two had been
expunged and were not considered further. The third mark was the mark for PFC
& Design, comprised of initials and a representation of one of the wares.
The Board concluded that “in view of the inherent weakness of the marks, the
absence of any acquired reputation for the registered mark and the limited
degree of resemblance” neither of Peak’s two marks is confusing with the
registered PFC & Design. On this basis, the first ground of opposition was
held to be unsuccessful.
[23]
On the
second ground of opposition, the Board considered another mark put forward by
Strong-Tie (Application No. 1,218,092) and other alleged third party uses. The
Opposition Board concluded that:
The second ground in each case fails to
raise a proper ground of opposition. The opponent is precluded from relying on
third party uses of allegedly confusing marks and it has failed to identify any
of its own marks that it has previously used in Canada. As for application No. 1,218,092, it
cannot form the basis of a ground of opposition pursuant to section 16 (1) (b)
of the Act because it was not filed prior to the applicant's claimed
date of first use. Thus the second ground of opposition is also unsuccessful.
[24]
The most
general description of opposition is contained in Strong-Tie’s fourth ground of
objection. In response, the Board stated as follows:
As for the fourth ground of opposition in
each proceeding, the onus or legal burden is on the applicant to show that its
mark is adapted to distinguish or actually distinguishes its wares and services
from those of others throughout Canada:
see Muffin Houses Incorporated v. The Muffin House Bakery Ltd. (1985, 4
C.P.R. (3d) 272 (T.M.O.B.). Furthermore, the material time for considering the
circumstances respecting this issue is as of the filing of the opposition (i.e.
- October 26, 2004): see Re Andres Wines Ltd. and E. & J. Gallo Winery
(1975), 25 C.P.R. (2d) 126 at 130 (F.C.A.) and Park Avenue Furniture
Corporation v. Wickes/Simmons Bedding Ltd. (1991), 37 C.P.R. (3d) 412 at
424 (F.C.A.). Finally, there is an evidential burden on the opponent to prove
the allegations of fact in support of its ground of non-distinctiveness.
The opponent's fourth ground in each case
is essentially based on allegations of confusion with the registered mark PFC
& Design and the applied for mark TECHNO METAL POST & Design. However,
there is no evidence of any use or reputation for either of these two marks.
Thus, the fourth ground of opposition is also unsuccessful.
[25]
In this
appeal, Strong-Tie takes the position that its new evidence establishes that
third parties in the Canadian marketplace, including itself, have used the
colour grey or khaki or green for items that are used for purposes that include
deck building. These products, in Strong-Tie’s view, could readily be confusing
with the green and greyish green deck fasteners of Peak. One such item is a
fence post holder called the “Duraspike”, which is coated in the colour green.
Strong-tie argues that the new evidence establishes that there is, before me,
evidence of actual trade in such items.
[26]
I have
difficulties with the Duraspike product. First, the Duraspike product was
purchased on November 27, 2004, after the relevant date of October 26, 2004.
No evidence of use or reputation of the product prior to the relevant date was
provided. There is no evidence that the product would have been in the
channels of trade at the relevant time. Second, the Duraspike product, on
which Strong-Tie relied, is very different from a fastener bracket for
attaching deck boards.
[27]
Having
reviewed the evidence submitted, I am satisfied that different manufacturers
use different colours for a variety of hardware products, including fastener
brackets for attaching deck boards and that there are many competing products
that use other colours. More importantly, there is no evidence that any other
party uses green or greyish-green in association with fastener brackets for
attaching deck boards. As the only party to pair these colours in association
with this product, Peak has distinguished its product from those of others.
[28]
Accordingly,
I am not persuaded that the new evidence would have materially affected the
Board’s finding of fact or the exercise of its discretion. In other words,
Strong-Tie has not presented any new evidence that would have caused the Board
to conclude that there could be confusion between the applied-for marks and any
other products or wares.
[29]
There is
no dispute that there is an initial evidentiary burden on the opponent to
adduce sufficient admissible evidence from which it could reasonably be
concluded that the facts alleged to support each ground of opposition exists.
If the opponent meets this onus, then the burden shifts to the applicant to
show entitlement to registration (Matol Biotech Laboratories Ltd. v. Jurak
Holdings Ltd., 2008 FC 1082, 335 F.T.R. 171 at paras. 74-78; John
Labatt Ltd. v. Molson Co. (1990), 36 F.T.R. 70, 30 C.P.R. (3d) 293 at para. 11
(T.D.) (John Labatt Ltd.)). In this case, Strong‑Tie has failed to
adduce sufficient evidence to support its first, second and fourth grounds of
opposition.
[30]
This
should be the end of the appeal on these three grounds. However, in this
appeal, Strong-Tie appears to amplify its grounds significantly. Whereas the
initial grounds of opposition dealt exclusively with the possible confusion
between the Peak marks and those of Strong-Tie and others, Strong-Tie now
asserts that the inherent nature of the mark is not distinctive. In doing so,
Strong-Tie argues that Peak bears the burden of demonstrating that its mark is
distinctive.
[31]
The
allegation of non-distinctiveness was not raised in Strong-Tie’s statements of
opposition. In my view, Strong-Tie is precluded from raising this ground on
appeal. The law is clear on issues that were not raised before the Registrar or
Opposition Board. While a party is open to raise new evidence on appeal, it
cannot raise new issues (see McDonald's Corp. v. Coffee Hut
Stores Ltd. [1994]
F.C.J. No. 638 at para. 17 (F.C.T.D.), aff’d [1996] F.C.J. No. 774; S.C.
Johnson & Son, Inc. v. Esprit De Corp. et al. (1986), 8 F.T.R.
81 (F.C.T.D.)).
C. Are the alleged
Peak marks purely functional, utilitarian or clearly descriptive of a quality
or characteristic of a colour coating?
[32]
With
respect to Strong-Tie’s fifth ground of opposition, the Opposition Board
concluded as follows:
[…] [I]t appears that the fifth ground of
opposition in each case is that the applied for mark is not a proper trade-mark
since it is merely functional and utilitarian. However, color applied to the
whole of the visible surface of an object can function as a trademark: see Smith,
Kline and French v. Registrar of Trade Marks [1987] 2 F.C. 633 (F.C.T.D.).
At the oral hearing, the opponent’s agent submitted that the applied for color
comprises a coat of paint which may function as a rust protector. However,
there is no evidence of record to support that speculation. Since the opponent
has failed to submit any evidence establishing the solely or primarily
functional nature of the applicant's mark, the fifth ground of opposition is
also unsuccessful.
[33]
Related to
the fifth ground of opposition is the seventh ground. In this ground of
opposition, Strong tie asserted that "the shape and color of the Offending
Mark are purely or primarily functional".
[34]
With
respect to the seventh ground of opposition, the Board concluded as follows:
In support of this ground, the opponent
has alleged that the applied for mark consists of the shape and color of the
applied for wares and is therefore purely or primarily functional. However, as
previously noted, there is no evidence of record establishing the purely or
primarily functional nature of the applied for color in the context of the
applied for wares. Furthermore, in view of the Smith, Kline & French
decision, it is apparent that color applied to the entire visible surface of an
object does qualify as an ordinary trademark. Thus, the seventh ground is also
unsuccessful.
[35]
For the
purposes of this appeal, Strong-Tie has submitted new evidence that, in its
view, establishes the functional nature of Peak’s proposed mark. In particular,
Strong-Tie relies on Mr. Ciz’s responses to certain questions in
cross-examination. Mr. Ciz was asked about a reference in Peak’s catalogue to
the deck fastener being available in two finishes: “galvanized and coated khaki
green”. Mr. Ciz responded that (Applicant’s Record [A.R.], vol 3, p. 989, lines
4-7):
Powder coating refers to a covering on
the product that is intended to enhance the longevity of the product by
resisting rust. Khaki green is a reference to, presumably, the colour of the
product.
[36]
A further
exchange on this topic consisted of the following exchange (A.R., vol. 3, p.
995)
Q170 Just to clarify on the record,
sir, the powder coated khaki green, the reference to powder coated is the
reference to the green colour that's applied to the surface?
A The reference to powder coating
is a reference to the application of a coating on the product to enhance its
durability. You can have a powder coated product in different colours.
[37]
Based on
these responses, Strong-Tie asserts that the green colour of the deck fastener
has more to do with rust protection and durability than with distinguishing
Peak's product from others on the market.
[38]
We know
that colour to the whole of the visible surface of an object can function as a
trade-mark, where it is a claimed as a “feature” of a trade-mark (Smith
Kline & French Canada Ltd. v. Canada (Register of Trade Marks), [1987]
2 F.C. 633, [1987] F.C.J. No. 242 at para. 6 (F.C.T.D.) (Smith Kline &
French)). In Smith Kline & French the trademark applied for was
colour applied to a tablet. It was described as (above, at para. 2):
…the colour green applied to the whole of
the visible surface of the tablet, as shown in the specimen tablet affixed to
the form of the application, the precise shade of green being shown in the
attached colour patch.
[39]
The
Court’s decision in Smith Kline & French has been consistently
applied by the Registrar of Patents. Indeed, s. 28 (1) of the Trade-marks
Regulations, SOR/96-195 sets out certain filing requirements where an
applicant claims a colour as a feature of a trade-mark.
[40]
However,
there is a line to be drawn between a colour that is a valid, distinctive
trade-mark and one that is primarily functional. Pursuant to s. 12(1)(b) of the
Act, a trade-mark is not registerable if is “clearly descriptive . . .
of the character or quality of the wares”. Pursuant to this provision of the Act,
a proposed trade-mark that is primarily functional will not be
registerable as a trade-mark. If, for example, the chemical that made the green
coating on the tablet in Smith Kline & French, above, was added
primarily to enhance the efficacy of the drug and was only available in green,
it is arguable that the trade-mark may not have been registered. In the appeal
before me, if the green or greyish-green coating is added for the primary
purpose of reducing the possibility of corrosion, it may not be registerable.
[41]
The
evidence – mostly through the cross-examination of Mr. Ciz – is new and relates
to a function of the Peak coating. However, it does not deal directly with the colour
green. As noted by Mr. Ciz, powder coating that retards corrosion can be
produced in many colours. I have no evidence that a green coating offers more
protection than a blue or pink coating. Thus, in spite of the “new” evidence
before me, I am not persuaded that Strong-Tie has demonstrated, on a balance of
probabilities, that Peak’s marks are purely functional, utilitarian or clearly
descriptive of a quality or characteristic of a colour coating. The Board’s
decision should stand.
D. Are the Peak colour
marks more properly the subject matter of an application for a distinguishing
guise?
[42]
In the
alternative to its argument that the alleged Peak marks are purely functional,
Strong-Tie argues that the marks are in the nature of a “distinguishing guise”
– the applied-for mark is no more than a “mode of wrapping or packaging wares”.
The main advantage to Strong-Tie of such a determination by the Board appears
to be that, pursuant to s. 32(2) of the Act, the registration would be
restricted to “the defined territorial area in Canada in which the trade-mark is shown to have
become distinctive”.
[43]
Distinguishing
guise is defined in s. 2 of the Act as follows:
"distinguishing guise" means
(a) a shaping of wares or their
containers, or
(b) a mode of wrapping or packaging wares
the
appearance of which is used by a person for the purpose of distinguishing or
so as to distinguish wares or services manufactured, sold, leased, hired or
performed by him from those manufactured, sold, leased, hired or performed by
others;
…
13. (1) A distinguishing guise is registerable only
if
(a) it has been so used in Canada by the
applicant or his predecessor in title as to have become distinctive at the
date of filing an application for its registration; and
(b) the exclusive use by the applicant of
the distinguishing guise in association with the wares or services with which
it has been used is not likely unreasonably to limit the development of any
art or industry.
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« signe
distinctif » Selon le cas :
a) façonnement de marchandises ou de leurs
contenants;
b) mode d’envelopper ou empaqueter des
marchandises,
dont
la présentation est employée par une personne afin de distinguer, ou de façon
à distinguer, les marchandises fabriquées, vendues, données à bail ou louées
ou les services loués ou exécutés, par elle, des marchandises fabriquées,
vendues, données à bail ou louées ou des services loués ou exécutés, par
d’autres.
13. (1) Un signe distinctif
n’est enregistrable que si, à la fois :
a) le signe a été employé au Canada par le requérant ou son
prédécesseur en titre de façon à être devenu distinctif à la date de la
production d’une demande d’enregistrement le concernant;
b) l’emploi exclusif, par le requérant, de
ce signe distinctif en liaison avec les marchandises ou services avec
lesquels il a été employé n’a pas vraisemblablement pour effet de restreindre
de façon déraisonnable le développement d’un art ou d’une industrie.
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[44]
The
relevant date when assessing the registerability of a trade-mark under s. 13 is
the date of the Application. In this case the relevant dates are August 23,
2003 (the
'491 application)
and February 6, 2004 (the '529 application).
[45]
In
considering this part of the sixth ground of opposition, the Board concluded
that:
The opponent has failed to provide any
evidence to support its contention that the applied for mark has become
recognized in Canada as designating the kind and
quality of the applied for wares.
[46]
Before me,
Strong-Tie presents the evidence gained in cross-examination of Mr. Ciz. In
particular, Strong-Tie points to the following (A.R., vol. 3, p. 989, lines
16-18):
148 Q So the powder coated
khaki green is the coating that sort of wraps it from the elements?
A Yes
[47]
This
leading question from counsel for Strong-Tie does little, in my view, to change
the character of the mark from a registrable trade-mark to a “distinguishing
guise”. Mr. Ciz is not a trade-mark or intellectual property lawyer and not
familiar with the complex definition of a “distinguishing guise”. Mr. Ciz’s
agreement that “the powder coated khaki green is the coating that sort of wraps
it” was a simple agreement that the powder coating could provide the deck
fastener with some protection from the elements. It is not, as Strong-Tie
suggests, an admission that the applied-for mark (that is, the green or
greyish-green deck fastener) is nothing more than a distinguishing guise.
[48]
Moreover,
Strong-Tie’s reliance on various dictionary definitions of the words “wrap” and
“wrapping” provide little assistance to the Court. Similarly, they would not
have materially affected the Board’s findings of fact or the exercise of its
discretion.
[49]
Even if
this “new” evidence is considered, I am satisfied that: (a) Peak’s applied-for trade‑mark
is not a distinguishing guise and therefore the application should not be
evaluated on that basis; and, (b) the powder coating that is applied to surface
of the deck fastener is not the applied-for trade-mark; rather, the colour is
the applied for mark. The Board’s decision should stand.
E. Has Peak used
the alleged colour marks as trade-marks since the date first alleged in the
applications?
[50]
Strong-Tie’s
eighth ground of opposition was that Peak’s mark had not been used by Peak
since the date of alleged first use.
[51]
Pursuant
to s. 30(b) of the Act, an application for the registration of a
trade-mark must set out “the date from which the applicant . . . [has] so used
the trade-mark in association with each of the general classes of wares or
services described in the application”.
[52]
Peak’s trade-mark
applications claim the use date of the colours green or greyish-green as
applied to the surface of the deck fasteners since as early as June 1, 2003.
It is Peak’s burden to establish this date. However, insofar as the Opponent
(Strong-Tie) relies on allegations of fact in support of its ground of
opposition, there is an evidential burden upon Strong-Tie to prove those
allegations (John Labatt Ltd, above, at para. 8).
[53]
Strong-Tie
argues that Peak had not used the trade-marks since the relevant date. The
Opposition Board rejected this ground on the basis that the evidence submitted
by Strong-Tie was insufficient to satisfy Strong-Tie’s burden. At the
Opposition Hearing, Strong-Tie relied on the affidavit evidence of Ms.
Anastacio’s internet searches for Peak’s. The Board stated that Ms. Anastacio
provided no details about the parameters of her search.
[54]
In its
decision, I note that the Board did not address the issue of the evidence of
use tendered by Peak. Peak’s evidence of use prior to the relevant date is an
invoice dated April 24, 2003, which refers to three products, one of which is a
“powder coat hidden deck fastener” listed as item number 2501 (or SKU 2501).
According to the affidavit of Mr. Ciz in this appeal, the colour greyish green is
applied to the entire surface of SKU 2501. Thus, Peak asserts, it has
established the date of first use from at least April 24, 2003. I agree.
[55]
Even
though the invoice does not refer to the colour green, greyish green or khaki,
the evidence of Mr. Ciz substantiates that this was, indeed, an invoice for
deck fasteners with the applied-for mark. I am satisfied that Peak has met its
burden to show that Peak colour marks have been used in association with the
wares since at least as early as June 1, 2003.
[56]
In this
appeal, Strong-Tie has provided affidavit evidence from Ms. Monfiston which
outlines her internet archive search of Peak’s websites and states that the
relevant product is not found on those sites. I agree with Peak that these
searches do not add anything of significance to the issues of compliance with
s. 30(b), and that its absence on the website is not conclusive of non-use as
of June 1, 2003. This new evidence would not have materially affected the
Board’s findings of fact or the exercise of its discretion.
[57]
The
Board’s decision should stand.
F. Are the alleged colour marks sufficiently
described in the application?
[58]
In its
Statements of Opposition, Strong-Tie raised s. 30 as a whole. At the oral
hearing, Strong-Tie refined this argument to a plea that the trade-mark filings
by Peak were contrary to s. 30(h). Under s. 30(h), an application is
required to contain “a drawing of the trade-mark and such number of accurate
representations of the trade-mark as may be prescribed”.
[59]
The
Opposition Board refused to consider a ground of opposition under s. 30(h) as
it had not been specifically raised in the Statement of Opposition. However,
the Board continued by stating that:
In any event, there is no requirement for
the applicant to restrict the mark claimed to a specific size. So long as the
wares are adequately described and defined, color alone can function as a
trade-mark as in the case, for example, of a single color for a sheet of fiber
glass insulation.
[60]
Before
this Court, Strong-Tie has raised s. 30(h) on the basis that, by the time the
Board’s decision was appealed, Peak must have been aware of this ground and had
the opportunity to file evidence in this regard. I observe that Strong-Tie has
expanded this argument beyond what was apparently raised at the Opposition
Board hearing. Strong-Tie now asserts that the drawings are inadequate because
the rear view of the asymmetrical deck fasteners cannot be seen on the
drawings.
[61]
The
threshold question before me is whether Strong-Tie, not having properly raised
this ground at the hearing of the Opposition Board, should be able to raise it
before me. In my view, there are two components to this question. The first
relates to the argument that 30(h) was not observed because the dimensions of
the wares were not disclosed. Since the Opposition Board hearing, Peak has been
aware that this was an issue. Accordingly, it appears to me that the better
view is that this specific issue, for which Peak has had adequate notice, is
properly before me (see Novopharm Ltd. v. AstraZeneca AB, 2001 FCA 296, [2002] 2 F.C. 148 at para. 43).
[62]
Strong-Tie
argues that the alleged Peak colour marks applied to a non-specific object are
not the proper subject matter for trade-marks as they are not sufficiently
defined as to the shape and dimension. Strong-Tie states that there is no
consistency as to the colour; Mr. Ciz and Ms. La admitted that the materials
distributed by Peak referred to the same colour as green, greyish green and
khaki and in some cases appeared greyish depending on the lighting.
[63]
Peak
submits that the applications conform to s. 30(h) and that the scope of
protection in the applications is clear if one views the applications as a
whole. Peak points out that s. 30(h) provides that the application shall
contain “…unless the application is for the registration only of a word or
words not depicted in a special form, a drawing of the trade-mark and such
number of accurate representations of the trade-mark as may be prescribed.”
They also highlight the fact that s. 28(1) of the Trade-marks Regulations,
SOR/96-195 and the Practice Notes of the Trade-Marks Office reinforce s. 30(h)
of the Act.
[64]
In this
case, the applications include a dotted outline of the object. I note that two
Practice Notices from the Trade-Marks Office require that marks for colour
include a drawing showing the visible features of the object in a dotted
outline (December 6, 2000). If the drawing is not so depicted, then the
application will be examined as a distinguishing guise (December 3, 1990).
[65]
With
respect to the first component of the s. 30(h) argument, I can see no
requirement that the dimensions of the objects must be set out in the drawings
or elsewhere. Colour alone can constitute a trade-mark.
[66]
The second
component of Strong-Tie’s argument is that the drawings do not feature the back
view of the deck fasteners. Strong-Tie quoted paragraph 50 from Justice Evans’
decision in Novopharm Ltd. v. Bayer Inc., [2000] 2 F.C 553, [1999]
F.C.J. No. 1661 (F.C.T.D.) which stated that, when granting a monopoly, the
competitor and the public at large are entitled to insist on strict compliance
with the terms of the legislation. In that case, the issue facing Justice
Evans was that the diagram provided was inaccurate and contradicted the verbal
description. The description was for the colour pink, while the drawing had
hatch marks for the colour blue. This is a very different situation than that
before me.
[67]
However,
the more serious problem with this allegation is that it was not raised at the
Opposition Board – either in the Statement of Opposition or orally. Accordingly
(and consistent with other findings in these Reasons), Strong-Tie is precluded
from now raising the argument at the appeal stage. Once again, while a party is
open to raise new evidence on appeal, it cannot raise new issues.
[68]
In sum,
while I agree that Strong-Tie may raise s. 30(h) as a ground of opposition on
appeal to the extent that it was presented orally at the Opposition Board, I
find that: (a) the argument that the object dimensions must be identified
fails; and (b) Strong-Tie cannot, on appeal, raise the issue of the accuracy of
the drawings.
G. What is the effect of any third party licence?
[69]
In its
Memorandum of Fact and Law, Strong-Tie raises the issue of non-distinctiveness
of the colour marks on the basis that the marks are used by Peak’s subsidiaries
or affiliates. This issue was not raised before the Opposition Board and Peak
objects to its consideration on that basis.
[70]
In
response, Strong-Tie argues that it could not have raised this ground earlier.
It submits that it first became aware of the issue when Mr. Ciz raised it in
his affidavit by stating at paragraph 2:
Peak and/or Peak’s licensee, Peak
Products Manufacturing Inc. (hereinafter “PPM”) sells a deck board fastener
under the Peck stock keeping unit 2501…
[71]
On the basis of this evidence, Strong-Tie
asserts that Peak is in breach of s. 50 of the Act which provides that:
50. (1) For the purposes of this Act,
if an entity is licensed by or with the authority of the owner of a
trade-mark to use the trade-mark in a country and the owner has, under the
licence, direct or indirect control of the character or quality of the wares
or services, then the use, advertisement or display of the trade-mark in that
country as or in a trade-mark, trade-name or otherwise by that entity has,
and is deemed always to have had, the same effect as such a use,
advertisement or display of the trade-mark in that country by the owner.
Idem
(2) For
the purposes of this Act, to the extent that public notice is given of the
fact that the use of a trade-mark is a licensed use and of the identity of
the owner, it shall be presumed, unless the contrary is proven, that the use
is licensed by the owner of the trade-mark and the character or quality of
the wares or services is under the control of the owner.
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50. (1) Pour l’application de la présente loi, si une licence
d’emploi d’une marque de commerce est octroyée, pour un pays, à une entité
par le propriétaire de la marque, ou avec son autorisation, et que celui-ci,
aux termes de la licence, contrôle, directement ou indirectement, les
caractéristiques ou la qualité des marchandises et services, l’emploi, la
publicité ou l’exposition de la marque, dans ce pays, par cette entité comme
marque de commerce, nom commercial — ou partie de ceux-ci — ou autrement ont
le même effet et sont réputés avoir toujours eu le même effet que s’il
s’agissait de ceux du propriétaire.
Licence d’emploi
d’une marque de commerce
(2)
Pour l’application de la présente loi, dans la mesure où un avis public a été
donné quant à l’identité du propriétaire et au fait que l’emploi d’une marque
de commerce fait l’objet d’une licence, cet emploi est réputé, sauf preuve
contraire, avoir fait l’objet d’une licence du propriétaire, et le contrôle
des caractéristiques ou de la qualité des marchandises et services est
réputé, sauf preuve contraire, être celui du propriétaire.
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[72]
On
cross-examination both Mr. Ciz and Ms. La refused to confirm, produce, or
provide the terms of any licence. Strong-Tie requests that the Court take an
adverse inference that no proper licence existed and that any use by the
entities has negatively affected the distinctness of the marks.
[73]
If the
issue is to be considered, then Peak argues that the relevant date for
assessing distinctiveness is the filing of the opposition, October 26, 2004.
Peak describes its corporate structure at the relevant time as follows:
As explained by Mr. Ciz in his
cross-examination, Peak Innovation Inc. (the Respondent in the present appeals)
was previously Peak Products Manufacturing Inc. until it changed its name in
2003. In late 2003, a new Peak Products Manufacturing Inc. was then
incorporated, which is the entity currently selling the product at issue in
these appeals (i.e. SKU 2501).
[74]
The
evidence is that only Peak and Peak Products Manufacturing Inc. have sold the
product with the alleged trade-marks, and that both companies have the same
controlling mind and that Peak Products Manufacturing is a licensee of Peak.
Therefore, Peak contends, there is no evidence that at the relevant date there
was any loss of distinctiveness of the Peak Colour Mark based on use by related
entities.
[75]
I agree
with Peak that the issue is one that cannot be raised at this stage. Once
again, while a party is open to raise new evidence on appeal, it cannot raise
new issues.
[76]
However,
even if I were to consider the issue, I could not conclude that there has been
any breach of s. 50. The evidence of the interrelationship between Peak and its
affiliate means that a licence may be implied between Peak and its affiliate
(see Jay-Lor International Inc. v. Penta Farm Systems Ltd., 2007 FC 358,
59 C.P.R. (4th) 228 at para. 28).
VI. Conclusion
[77]
In
conclusion, for the reasons above, I would dismiss the appeal by Strong-Tie.
[78]
At the
hearing of this matter, the parties made submissions on costs. Peak asks the
Court to award costs at a higher scale due to the fact that this appeal was a
“test case” for a number of other appeals that are waiting for the results of
this appeal. Strong-Tie submitted that costs should be awarded at the usual
scale of the middle of Column III of Tariff B. Strong-Tie specifically
mentioned that its travel costs should be taken into consideration.
[79]
In my
view, the complexity of this matter does not warrant an award at anything other
than normal scale – that is, the middle of Column III of Tariff B. The
existence of other possible cases, for which costs can be awarded in due
course, is not sufficient reason to deviate from the usual tariff.
JUDGMENT
THIS COURT
ORDERS AND ADJUDGES that
1.
the appeal is dismissed; and
2.
costs are awarded to Peak, to be assessed in
accordance with the middle of Column III of Tariff B.
“Judith
A. Snider”