BACKGROUND
[2]
According
to the affidavit evidence of Rick Klauser, Vice-President of Channel Expansion
of Gerber, Gerber has been manufacturing and selling baby food for almost a
century. Until June 1990, Gerber manufactured baby food in Canada at a plant
located in Niagara
Falls.
It closed that plant and satisfied its Canadian market with product made by it
in the United
States.
[3]
Commencing
in 1997 inquires related to charges of dumping aimed against Gerber resulted in
high duties being imposed against the imported Gerber products. In 2003 those
duties were eliminated. However Gerber products all but disappeared from the
Canadian market leaving one domestic manufacturer, Heinz, with the virtual
monopoly in the marketplace.
[4]
As
of 2003 and even today the Processed Products Regulations, SOR/82-701
(C.R.C., c.291) enacted under the Canadian Agricultural Products Act,
R.S.C. 1985, c.20 (4th Supp.) Schedule III, Table III, Container,
Section (2) permit baby food to be sold in Canada in only two
sizes, 4½ fl. oz. (128 ml) and 7½ fl. oz. (213 ml). The CFIA announced in
March 2003 that it was taking an initiative to re-write these Regulations to
address, among other things, the permissible sizes of baby food containers. A
proposed re-write was published in March 2003 but, even as of May 2009, the
date of the hearing of these applications, no steps have been taken to enact
these revisions or any version of them. Gerber made several submissions in
support of the proposed re-write.
[5]
The
Processed Products Regulations make provision, section 9.1, for a food
manufacturer or importer to request authorization from the Director of the
Agency to test market a product in Canada that does not otherwise
meet the requirements of those Regulations. Certain information
including the type and size of the containers and the estimated total quantity
of the product and the duration of the test, up to 24 months, and other
information, is to be provided by the Applicant.
[6]
Section
9.1(5) provides that the Director may authorize such test marketing provided
that the Director is satisfied that the food product will not, among other
things, “disrupt the normal or usual trading patterns of the industry”.
Section 9.1(5) says:
(5)
The Director may issue a written authorization to the operator of a
registered establishment or to an importer of food products to test market a
food product for a period of up to 24 months where the Director is satisfied,
based on information available to the Director, than the test marketing of
the food product will not
(a) disrupt the normal or usual trading
patterns of the industry;
(b) confuse or mislead the public; or
(c) have an adverse affect on public
health and safety or on product pricing.
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(5)
Le directeur peut accorder par écrit à l’exploitant d’un établissement agréé
ou à l’importateur d’un produit alimentaire l’autorisation d’effectuer un
essai de mise en marché pendant une période d’au plus 24 mois, s’il est
convaincu, d’après les renseignements dont il dispose, que l’essai :
a) ne perturbera pas la structure
commerciale habituelle du secteur;
b) ne créera pas de confusion chez le
public ni le l’induira en erreur;
c) n’aura pas d’effets néfastes sur le
processus de fixation des prix ni sur la santé et la sécurité publiques.
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[7]
Neither
the Canadian Agricultural Products Act, nor the Regulations
define “normal or usual trading patterns” nor do they provide any criteria by
which such patterns might be determined. Section 9.1(5)(a) is the only place
in the Act and Regulations where reference is made to “normal and
usual trading patterns”.
[8]
Discussion
and correspondence ensued between Gerber’s representatives and the Agency. On
January 29, 2007 the Agency wrote a letter to Gerber’s lawyer declining to
permit the test marketing request made by Gerber. The stated reason for the
refusal was that the Director was “not satisfied that a test marked of infant
food in different container sizes than those presently authorized in Canada
would not disrupt the normal or usual treating patterns of the industry”. That
letter is sometimes referred to by the parties as the interim decision since it
indicated that the file continued to remain active until the issue was reviewed
and consideration was given to the “concerns of all interested stakeholders”.
The letter said:
This is regarding your request
submitted on September 19, 2006 for an authorization to test market infant food
products packed in non-standard container sizes, under the provision of Section
9.1 of the Processed Products Regulations (PPR).
Further to your letter, we met
with yourself and Mr. Kesting on December 19, 2006. At that meeting, we
explained that there have been concerns raised by the US Government, importers
and Canadian industry which demonstrates that there is a lack of consensus
among stakeholders regarding the addition of new container sizes for infant
food and its potential impact on the normal and usual trading patterns of the
industry. Accordingly, it has been determined that there is a need to further
review the potential impact of your proposed request prior to authorizing your
Test Market Authorization (TMA).
Therefore, based on the
information available to myself, I am not satisfied that a test market of
infant food in different container sizes than those presently authorized in
Canada would not disrupt the normal or usual patterns of the industry. I
regretfully inform you that your request is not granted at this time.
In the interim, I assure you
that your application for this TMA will be kept active and will remain under
consideration until we review this issue and the concerns of all interested
stakeholders.
[9]
Upon
receipt of this letter, Gerber instituted the first of these judicial review
application, T-357-07.
[10]
Discussions
continued between Gerber’s representatives and the Agency. The result was a
further refusal of the request to test market set out in a letter dated
November 2, 2007 to Gerber’s lawyer. The stated basis for the refusal was that
the Director was “not satisfied that the issuing of a test market authorization
for new container sizes of 70 million units as requested by [Gerber] will not
disrupt the normal trading patterns pursuant to Section 9.1(5)(a) of the [Regulations].
That letter said:
This is further to the letter
dated January 29, 2007 sent to you in response to Select Brand Distributor
Inc.’s request for an authorization to test market infant food products packed
in non-standard container sizes and to the June 8, 2007 letter indicating that
the Director or Agrifood Division will further review the test market
application and make a decision by the end of October 2007. In the June 8
letter, Select Brand Distributors Inc. was given the opportunity to provide new
information.
Since June 8, 2007, the CFIA
has not received any new information from your client nor did it receive a
request to meet with them.
I have reviewed all materials
currently in my possession including the consumption of baby food reports in
Canada, the import figures and concerns from the Food Processors of Canada, industry and stakeholders,
regarding introduction of new container sizes.
There are two containers sizes
for fruit and vegetable baby food prescribed in the Processed Products
Regulations (PPR). In their application on July 31, 2006, your client
requested a test market authorization for 70 million units of Gerber 1st
and 2nd Foods brands baby food in two new container sizes.
The total current consumption
of baby food in Canada is estimated at 80 million
units per year (source; excerpt from ACNeilsen Canada, Grocery Manufacturers Share Reports),
of which a percentage are fruit and vegetable products, and has not
significantly changed over the last couple of years. However, the imports of
fruit and vegetable baby food have increased considerably, since 2002 (more
than 10 times; source; Statistics Canada). Currently all companies are trading
in Canada in the context of two
regulated container sizes. Based on these facts, I am not satisfied that
issuing a test market authorization for new container sizes of 70 million units
as requested by your client will not disrupt the normal trading patterns
pursuant to Section 9.1(5)(a) of the PRR.
Therefore, Select Brand
Distributors Inc.’s request for an authorization to test market 70 million
units of infant food products packed in 67 ml (2.6 fl. oz.) and 95 ml (3.6 fl.
oz.) sizes is refused.
This decision concludes the
review of Select Brand Distributors Inc.’s test market authorization request.
[11]
Upon
receipt of this letter, Gerber instituted the second of these judicial review
application T-2098-07.
THE EVIDENCE
[12]
The
Applicant Gerber filed two affidavits in these proceedings both sworn by Rick
Klauser, aforesaid. He was cross-examined by Respondent’s Counsel.
[13]
The
Respondents filed no affidavit evidence. All that was filed by the Respondents
were certified copies of certain of the Agency’s files said to be pertinent to
these proceedings. Parts of some of the documents in those files were
redacted. Apparently the Respondents had filed a brief affidavit from a person
at the Agency then withdrew that affidavit. Thus the Respondents put forward
no witness or witnesses and provided no person for cross-examination. At best,
therefore, I have copies of portions of documents said to be in the Agency
files pertaining to the decision at issue. The truth of the contents of those
documents has not been proved. I have no evidence of oral discussion or other
non-documentary communications that the Agency may have received or had in its
mind when the decisions were made. I am disappointed that the Respondents were
not more forthright.
[14]
The
Applicant also provided in evidence certain documents received as a result of
requests made under the Access to Information Act, R.S.C. 1985, c.A-1.
Again portions of these documents had been redacted by the government.
[15]
Therefore
there is no evidence to contradict what Klauser has said in his affidavits save
as may appear in his cross-examination. I was not directed to any such
contradiction. Further when the Agency has made statements in the letters
which are the decision at issue, which statements cannot be substantiated with
reference to the documents provided, I must assume that there is no substantiation
for those statements. As an example the letter of January 29, 2007 states that
“importers” had raised concerns; no such concerns are evident in the documents
provided. None of the documents provided demonstrate any consultation with or
receipt of views expressed by any “stakeholder” other than Heinz and the Food
Processors of Canada, an organization of which Heinz is apparently a member.
No consumer or consumer group was consulted; no other food manufacturer or
importer was consulted. In appears that only Heinz was actively consulted or
actively made representations including a not very subtle threat in a letter
dated August 2, 2006 to the Agency that “many of [Heinz] subsequent investment
decisions” may be reviewed.
[16]
It
must be pointed out that the documentary evidence provided shows two other relevant
matters. The first is an exchange of emails between the Agency (Christina
Zehaluk) and Health Canada (Chantal Martineau) of March 24, 2005 that “there is
no scientific evidence from a health perspective for Health Canada to recommend
that no changes be made to the regulations to allow for smaller containers
sizes to be sold in Canada”, which is a direct reference to the test market
sizes proposed by Gerber. The second is a cryptic e-mail from Amelie Morin who
appears elsewhere on the record as being Chief of Litigation, Processes
Products Section of CFIA, to two persons one of whom is Trenholm, the author of
the “interim decision” letter dated July 21, 2006. The e-mail simply states
“voici une lettre de refus”. No such letter was produced, it apparently was redacted. This
e-mail was produced pursuant to a request under the Access to Information
Act. Given that the Respondents have filed no evidence whatsoever, it is
reasonable to infer that as early as six months prior to the “interim” decision,
the Agency had formulated a refusal letter respecting Gerber’s request. There
is no evidence that a draft letter approving that request was ever prepared.
[17]
It
is important to note what the documents produced by the Respondents and under
the Access to Information Act request do not show. They do not show
what the “normal or usual trading patterns of the industry” were. At best they
demonstrate that Heinz had a virtual monopoly. No inquiry by the Agency is
apparent in any of the documents in which the Agency has sought to establish
what the trading patterns were or how they may be disrupted. What is present
is a letter from the Commissioner of Competition, Competition Bureau Canada, dated March 7, 2007 to
the President of CFIA, expressing concerns as to the regulations of baby food
jar sizes and the monopoly position enjoyed by Heinz. That letter said:
Subject: Proposed New Processed Products
Regulations – Infant and Junior Baby Food Jar Sizes
For your information, I attach a letter I
sent today to the Minister of Agriculture and Agri-Food and Minister of
Coordinating Rural Affairs with respect to proposed regulations for infant and
junior baby food jar sizes. I have done this in keeping with my mandate to
advocate for competition in considering regulatory initiatives which impose
constraints on markets.
Specifically, the Competition Bureau has
concerns that the proposed regulations as they apply to jarred fruits and
vegetables, if put into effect, would prevent the entry of new baby food
products to compete with the sole domestic manufacturer, Heinz Canada, and
thereby reduce choice to consumers.
If you have any questions about this
matter or would like to discuss it, I would be pleased to meet with you or
provide additional information.
[18]
Given
the evidence that has been addressed, I draw the following conclusions:
- Gerber’s test marketing proposals do not
raise any health concerns;
- The Agency has no material before it upon
which it could draw any conclusions as to what constituted the “normal or
usual patterns of the [baby food] industry”. For instance, without
enumerating all of varying factors, over what period of time is the
pattern to be considered, what is the definition of the specific industry,
are monopolistic practices to be considered as part of the normal or usual
pattern?
- To the extent that the industry constituted
essentially a monopoly enjoyed by Heinz, the Competition Bureau has
serious concerns. That monopoly cannot be said to form a “normal or usual
pattern”.
- The Agency made no effort to seek input
from “stakeholders” such as other manufacturing retailers or consumers,
and had to hand no information except that from Heinz which company had
made a not very subtle threat to reconsider what it called its investment
options.
- At least six months before the “interim”
decision was made the Agency had to hand a draft refusal letter. There is
no evidence of a draft acceptance letter.
MATTERS NOT AT ISSUE
[19]
At
the hearing Counsel for the Applicants withdrew any issue raised in their
Memorandum of Argument as to whether the Director was empowered to make the
decisions at issue. Second, Counsel for both the applicants and Respondents
agreed that no issues or distinctions would be argued in respect of the
“interim” decision of January 29, 2007 and the “final” decision of November 2,
2007. It was agreed that the Court should approach the matter on the basis
that the Agency had refused to permit Gerber to test market as it had
requested.
ISSUES FOR DETERMINATION
[20]
As a
result of submissions made by Counsel for each of the Applicants and
Respondents the issues for determination have resolved themselves into the
following:
1. Is section 9.1(5)(a) of
the Processed Products Regulations SOR/82-701 (C.R.C., c.291)as amended
SOR/94-465 ultra vires as being beyond the scope of the enabling
legislation, the Canada Agricultural Products Act R.S.C. 1985, c.20 (4th
Supp.)?
2. Should the refusal
decisions of January 29, 2007 and November 2, 2007 be set aside?
3. Should Gerber’s test
marketing request be reconsidered on the basis of directions from this Court
and, if so, what should those directions be?
Issue #1: Is section 9.1(5)(a) of the Processed
Products Regulations SOR/82-701 as amended SOR/94-465 (C.R.C., c.291) ultra
vires as being beyond the scope of the enabling legislation, the Canada
Agricultural Products Act R.S.C. 1985, c.20 (4th Supp.)?
[21]
Section
9.1(5)(a) of the Regulations says the following:
(5)
The Director may issue a written authorization to the operator of a
registered establishment or to an importer of food products to test market a
food product for a period of up to 24 months where the Director is satisfied,
based on information available to the Director, that the test marketing of
the food product will not
(a) disrupt the normal or usual trading
patterns of the industry;
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(5)
Le directeur peut accorder par écrit à l’exploitant d’un établissement agréé
ou à l’importateur d’un produit alimentaire l’autorisation d’effectuer un
essai de mise en marché pendant une période d’au plus 24 mois, s’il est
convaincu, d’après les renseignements dont il dispose, que l’essai :
a) ne perturbera pas la structure
commerciale habituelle du secteur;
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[22]
On
occasion the Courts have found the Regulatory Impact Analysis Statement (RIAS)
which accompanies the publication of Regulations to be of assistance. The RIAS
in this case as published in the Canada Gazette, Part II, Vol. 128, No. 14,
13/7/94 says that the amendments are to facilitate the development and
marketing of new products and ideas. It says in part:
Description
These
amendments to the Processed Products Regulations introduce terms and
conditions for Canadian manufacturers and importers to test market processed
food products which do not meet packaging, labelling and compositional
requirements of the regulations.
The
Processed Products Regulations are made under the authority of the Canada Agricultural Products Act
to regulate the marketing of processed foods and product in import, export
and interprovincial trade.
Alternatives
Amendments
to the regulations were required to provide the industry with flexibility,
which did not previously exists, to test market new food products. Since the
amendments facilitate the development and marketing of new products and
ideas, and result in positive costs-benefits, no acceptable alternatives were
identified.
Benefits
and Costs
Benefits
-
the opportunity to test market food products and packaging which do not meet
some requirement of the regulations will facilitate the introduction of new
products, ideas and technologies to the Canadian market and could reduce the
costs of new product development;
-
test marketing may also allow industry members to take immediate advantage of
newly identified opportunities unencumbered by a lengthy regulatory process;
-
as a result of test marketing, Canadian consumers may have access to a
variety of products currently available only in foreign markets.
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Description
La
présente modification du Règlement sur les produits transformés a pour effet
d’établir des modalités et conditions à l’intention des fabricants et
importateurs canadiens qui souhaitent procéder à des marchés-tests de
produits alimentaires qui ne respectent pas les exigences du règlement en
matière d’emballage , d’étiquetage ou de composition.
Le
Règlement sur les produits transformés, pris sous le régime de la Loi sur les
produits agricoles au Canada, régit la commercialisation des produits
alimentaires transformés qui sont importés, exportés ou écoulés sur le
marché interprovincial.
Solution
de rechange
Ces
modifications étaient nécessaires pour offrir à l’industrie la possibilité,
qui n’existait pas antérieurement, de soumettre les nouveaux produits
alimentaires à des marchés-tests. Comme elles facilitent la mise au point et
la commercialisation de nouveaux produits ou de nouvelles idées et se
traduisent par des avantages supérieurs aux coûts, aucune solution de
rechange acceptable n’a été trouvée.
Avantages
et coûts
Avantages
-
La possibilité de soumettre à des marchés-tests des produits alimentaires et
des emballages qui ne respectent pas certaines des exigences du règlement
facilitera le lancement de nouveaux produits et de nouvelles idées ou
technologie sur le marché canadien, et elle pourrait réduire les coûts que
cela suppose.
-
Les marchés-tests permettraient aux membres de l’industrie de saisir
immédiatement les nouveaux débouchés qui se présentent sans avoir à passer
par un lourd processus réglementaire.
-
Grâce aux marchés-tests, les consommateurs canadiens pourront avoir accès à
toute une gamme de produits qui ne sont actuellement offerts qui sur les
marchés étrangers.
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[23]
In
considering such a Regulation regard must be had to whether it is
consistent with the enabling statute, here the Canada Agricultural Products
Act, supra. as stated by LaForest J. in British Columbia (Milk Board)
v. Grinsnich, [1995] 2 S.C.R. 895 at paragraph 19:
Traditionally, the primary
question in reviewing the validity of subordinate legislation has been whether
the delegate has authority under the empowering statute to make the impugned
enactment. Any regulation, rule or order must be consistent with the purposes
of the empowering statute, and cannot be designed to achieve some collateral
purpose, extraneous to the statute's objectives.
[24]
The
Canada Agricultural Products Act states, in the preamble, that it is
intended to regulate the marketing of agricultural products and to provide for
national standards and grades. It says:
An Act to regulate the marketing of agricultural products in import,
export and interprovincial trade and to provide for national standards and
grades of agricultural products, for their inspection and grading, for the
registration of establishments and for standards governing establishments
[25]
“Marketing”
is a term defined in section 2 of the Act:
"marketing" means the preparation and advertisement of
agricultural products and includes the conveyance, purchase and sale of
agricultural products and any other act necessary to make agricultural products
available for consumption or use;
[26]
Section
32 provides for Regulations the parties have drawn particular attention
to subsections l), n) and o):
32. The Governor in Council may make regulations for
carrying out the purposes and provisions of this Act and prescribing anything
that is to be prescribed under this Act and, without limiting the generality of
the foregoing, may make regulations
[…]
(l) regulating or
prohibiting the marketing of any fresh or processed fruit or vegetable in
import, export or interprovincial trade, including regulations
(i)
establishing the terms and conditions governing that marketing,
(ii)
defining fresh or processed fruits or vegetables,
(iii)
controlling the consignment selling of fresh fruits and vegetables,
(iv)
permitting the Minister or a delegate of the Minister to exempt the marketing of
any fresh or processed fruit or vegetable in import or interprovincial trade
from any of the requirements of this Act or the regulations where the Minister
or delegate considers that it is necessary to do so in order to alleviate a
shortage in Canada of the fruit or vegetable or an equivalent fruit or
vegetable, and
(v)
permitting the Minister or a delegate of the Minister to exempt the marketing
of any fresh or processed fruit or vegetable in export trade from any of the
requirements of this Act or the regulations;
[…]
(n) for exempting
any person, establishment, agricultural product, class of agricultural
products, container or other thing from the application of any or all of the
provisions of this Act or the regulations;
(o) providing for
the collection of market information and statistics, the publication of studies
dealing with the marketing of agricultural products and the conduct of surveys
on any matter related to this Act or the regulations; and
[27]
Counsel
for the Respondents placed particular reliance on sub-section (o) which I find
to be directed to collecting data and statistics; it has nothing to do with
maintaining the usual patterns of an industry.
[28]
The
Act is directed to the provision of food to the Canadian marketplace for
its consumption and use. It does not purport to regulate the “patterns” of the
marketplace. Such regulation can be found elsewhere such as in the Competition
Act, R.S.C. 1985, c.C-34. The CFIA has no mandate to regulate “normal and
usual” patters in the food industry.
[29]
Section
9.1(5)(a) of the Regulations has provided no definition as to what is a
“normal or usual” trading pattern nor does any part of those Regulation or
Act provide any guidance as to how such patterns are to be determined.
This provision is simply outside the scope of the Act.
[30]
I
find section 9.1(5)(a) of the Regulations to be ultra vires as
outside the scope of the enabling statute.
Issue #2: Should the refusal
decision of January 29, 2007 and November 2, 2007 be set aside?
[31]
The
only basis for the “interim” and “final” refusals by the Agency in respect of
Gerber’s test marketing request was in respect of section 9.1(5)(a) of the Processed
Products Regulations which I have found to be ultra vires.
[32]
Even
if I had not found that provision to be ultra vires I would set aside
the decision(s) in any event as they were not reasonable. The basis for this
is that, on the evidence, the Agency had not established what the “normal and
usual” patterns of the industry were. There was nothing with which to compare
Gerber’s request. Given the evidence that I have, the inquiries made by the
Agency were scant and flawed and, in the decision(s) letter, misstated. The
Agency seems to have prepared a refusal letter, but not an acceptance letter,
several months is advance of the first refusal decision. The Supreme Court of Canada in Dunsmuir
v. New
Brunswick,
[2008] 1 S.C.R. 190 particularly at paragraph 47 instructed that a decision
must be reasonable, justified, intelligible and transparent:
47 Reasonableness is a deferential standard
animated by the principle that underlies the development of the two previous
standards of reasonableness: certain questions that come before administrative
tribunals do not lend themselves to one specific, particular result. Instead, they
may give rise to a number of possible, reasonable conclusions. Tribunals have a
margin of appreciation within the range of acceptable and rational solutions. A
court conducting a review for reasonableness inquires into the qualities that
make a decision reasonable, referring both to the process of articulating the
reasons and to outcomes. In judicial review, reasonableness is concerned mostly
with the existence of justification, transparency and intelligibility within
the decision-making process. But it is also concerned with whether the decision
falls within a range of possible, acceptable outcomes which are defensible in
respect of the facts and law.
[33]
I
find that the decision(s) at issue here to be flawed, lacking transparency and,
unreasonable. They must be set aside.
Issue #3: Should Gerber’s test
marketing request be reconsidered on the basis of declarations from this Court
and, if so, what should those directions be?
[34]
Section
18.1(3)(b) of the Federal Courts Act, R.S.C. 1985, c.F-7 empowers this Court
not only to set aside a decision but also to provide appropriate directions.
[35]
I
am concerned here with the failure of the Agency to be forthcoming with
evidence, to have taken an unreasonably long time in dealing with the matter,
and to have based its decision on flawed considerations. The Agency is directed
to reconsider the application forthwith and, given that there are no health
concerns, allow the application for up to 24 months.
COSTS
[36]
I
find that the Agency has not only lost these applications but, in failing to
provide evidence, has acted inappropriately. I award costs to the Applicants
to be taxed at the middle of Column V.
JUDGMENT
FOR THE REASONS
PROVIDED:
THIS COURT ADJUDGES that:
- The applications
are allowed;
- Section 9.1(5)(a) of the Processed
Products Regulations, SOR/82-701 as amended SOR/94-465 is ultra
vires;
- The decisions of
January 29, 2007 and November 2, 2007 are set aside;
- The Canadian Food
Inspection Agency is directed to allow the Applicants to test market baby
food as requested for a period of up to 24 months;
- The Applicants are
awarded their costs to be taxed at the middle of Column V.
"Roger
T. Hughes"